The adverts used are used to promote the Harry Potter brand and it makes more people aware of the upcoming new Harry Potter film. The merchandise is generally aimed at kids/teens but some could be aimed at hardcore fans. Adverts on online and tv are probably the best way to market the new film as many people watch tv and use the internet. Outside of the billboards can also be useful as many people would drive past them in day.
Jessica Staplehurst's blog
Tuesday, 16 November 2010
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Here is a great example of how low angle shots are used in film. In this scene it's used to demonstrate power. The woman has more power than the man in this seen. We can come to this conclusion because the camera angle is always viewing the man as the lower person. The lower you are the less power you seem to have.
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